NOiCCOMMAND
The Operator
Brice M. Horrigan  -  U.S. Army
NOiC

U.S. Army · Military Police

Selected · Officer Candidate School

Brice M. Horrigan
Founder & Principal · NOiC

The Operator Behind

NOiC

Brice M. Horrigan spent nine years in law enforcement and the United States Military. Not in a boardroom or a classroom. That is where he fell in love with operations and, above all, leading. While serving as an Enlisted NCO he was selected for Officer Candidate School. He left when he and his wife welcomed their first son.

He entered the tech space and found what he had always known how to do: make operations work and make the people around him better. His passion is not strategy decks or pitch slides. It is leading, helping others win, and relentlessly pursuing the best version of himself. For his wife, his two boys, and every person who chooses to put their trust in him.

He joined a telehealth clinic because health and performance are personal. He lifts, he studies the science, he lives it. Within six months as Director of Operations he doubled the company's revenue. Not through strategy. Through systems, accountability, and the refusal to accept that something broken cannot be fixed. He was then brought in to build Kingdom from the ground up. Kingdom is the telehealth clinic founded by 4x Mr. Olympia Jay Cutler.

He earned his undergraduate degree in Criminal Justice from the University of Texas at Tyler and later his MBA from Houston Christian University. He applies both -- the discipline of systems thinking and the rigor of business operations -- to every engagement he takes on.

He grinds because those around him count on it. He can carry the burden. That is not arrogance. It is obligation. He was adopted and given the Horrigan name not through birth but through grace. Everything he does honors it.

“No one is coming to save you. Be strong, stay forward, and become a force multiplier.”

In the Field
Brice M. Horrigan, U.S. Army service

Military Service

Brice M. Horrigan, Kingdom team

Kingdom Team

Brice M. Horrigan, Kingdom

Kingdom

Brice M. Horrigan, networking event

Always competing

Brice M. Horrigan and wife

Family

Brice M. Horrigan, Las Vegas

Las Vegas · Caesars

Operating Principles

Three principles that run every engagement.

01

No one is coming to save your business.

Not the market. Not the economy. Not a new hire or a new tool or a better quarter. The outcome of your business belongs entirely to you. Accepting that, genuinely, not just as a mantra, is the beginning of every meaningful change.

02

The operator is both the bottleneck and the solution.

In every owner-operated business that has stalled, the operator is running at capacity and the systems depend on them for everything. The gap between where the business is and where it needs to be is almost always the gap between who the operator is right now and who the business requires them to become.

03

Systems compound. Emotions don't.

Motivation is not a strategy. Hustle is not a system. A business that depends on the operator being fully energized and fully present is a fragile business. The goal of every NOiC engagement is to replace operator-dependent processes with documented, repeatable systems that run regardless of mood, energy, or circumstance.

Track Record
9
Years military & law enforcement
U.S. Army · MP
2x
Revenue growth in 6 months
Telehealth · Director of Ops
2x
Patient acquisition + retention
Physio Plus TX
∞→$M
Zero to multi-millions
Kingdom

Engage

Ready to work with an operator who has been in your seat?

The intake is five minutes. One conversation identifies the exact constraint capping your growth. You leave with a plan, not a report.

Engage NOiC →
No One Is Coming