Diagnostic.

The NOiC Operator Diagnostic is a 30-day engagement that produces a written constraint map of an owner-operated business across all five Force Multiplier standards: Strategy, Finance, Acquisition, Operations, and Offer. The deliverable is a one-page constraint map plus a sequenced 90-day action plan. Brice Horrigan, founder of NOiC and COO of Kingdom Health, runs every diagnostic personally.

Thirty days end to end. A 30-minute prerequisite intake call collects financials, funnel data, and operator context. A 2 to 3 hour live working session covers all five standards. A written constraint map and a sequenced 90-day plan are delivered within 72 hours of the working session. A 30-day follow-up call pressure-tests execution and re-scores the constraints.

Brice Horrigan runs every diagnostic personally. He is the founder of NOiC, the COO of Kingdom Health (men's telehealth, multi-million ARR), and the operator who tripled monthly revenue at Physio Plus TX in five months and doubled revenue at Premier Hormone Health while controlling churn. The diagnostic is not delegated to an associate or consultant. Brice is in the working session, building the constraint map, and on the day-30 follow-up call.

The Force Multiplier Framework is the methodology: five constraint standards, three diagnostic lenses, and a scoring system. The framework is publicly documented at no1iscoming.com/force-multiplier and inside the Force Multiplier Field Guide. The Operator Diagnostic is the live engagement that applies the framework to one specific business. The framework is the playbook. The diagnostic is the in-person play.

A one-page constraint map in PDF format. It lists each of the five standards with a 1 to 10 score, names the primary constraint, traces secondary constraints to their root, and identifies the sequenced fix order. The companion 90-day action plan is delivered as a structured document with specific, measurable targets per constraint, owners assigned, and 30/60/90 day milestones.

Five inputs collected during the intake call: a financial snapshot covering the last 12 months including revenue by service line and gross margin, funnel or CRM data showing patient or customer acquisition cost and conversion, a team org chart with current roles, the operator's current top three goals, and a candid problem list of what feels broken. Nothing requires polish. Honesty in the inputs is the entire point.

A business audit documents what exists. A consultant report recommends what the consultant happens to sell. The Operator Diagnostic identifies the single constraint capping the business, ranks every other constraint by leverage against it, and outputs a sequenced 90-day action plan. The deliverable is forward, not historical, and sequenced, not a list.

The operator has a constraint map, a 90-day action plan, and a recording of the working session. NOiC offers implementation engagement for operators who want direct support executing the plan. Operators executing independently have everything required in the diagnostic output. There is no upsell pressure. The day-30 follow-up call is included regardless of whether implementation continues.

Partially. The Force Multiplier Framework questions are published in the Field Guide at no1iscoming.com/store. Most operators who attempt a self-diagnostic underestimate the standards they are least comfortable with, which are usually the standards creating the most drag. An external diagnostic removes the blind spots that come from being inside the business. If the budget is the issue, the Field Guide is the next-best step.

Yes. The framework was built inside three live healthcare engagements: Kingdom Health (men's telehealth), Physio Plus TX (cash-based physical therapy), and Premier Hormone Health (hormone optimization). The benchmarks NOiC uses are specific to these verticals. The diagnostic applies to any owner-operated business with revenue and customers, but the healthcare specialization runs deepest.